Social Media Advertising · UK

Social Media Advertising Agency in the UK That Turns Followers Into Customers

Organic posts build trust. Paid social puts your best content in front of the people most likely to buy, today. We run ads on Facebook, Instagram, TikTok and LinkedIn using content made for each platform, aimed at audiences built from your customers and website visitors. Tracking is set up properly so every sale and lead is counted. Your ad spend goes straight to the platforms with no markup, and you see the cost of every result.

  • Facebook Ads
  • Instagram Ads
  • TikTok Ads
  • LinkedIn Ads
  • Pinterest Ads
  • Snapchat Ads
Illustration of a paid social dashboard with £4,200 spend, 186 leads and results split across Meta, TikTok and LinkedIn
£22.60Cost per lead across platforms, example
Common problems

Is Your Social Media Getting Likes but No Sales?

Paid social can work for almost any business, but these four problems waste most of the budgets we audit.

Illustration of a social media advertising audit showing the four problems on this page
  1. 01
    Strategy

    You Boost Posts Instead of Running Campaigns

    Boosting buys likes from whoever is cheapest to reach. There is no objective, no testing and no way to see what sold.

  2. 02
    Tracking

    The Pixel Misses Your Sales

    Without the Conversions API and proper events, a large share of sales and leads is never recorded, so the platform optimises blind.

  3. 03
    Targeting

    Your Audiences Are Far Too Broad

    Everyone aged 18 to 65 in the UK. The algorithm has nothing to go on, and your ads reach people who will never buy.

  4. 04
    Creative

    The Same Ad Has Run for Months

    People have seen it seven times. Click-through rate falls, costs rise and nobody refreshes the creative.

What we do

Our Social Media Advertising Services

Paid social run by our PPC team, using content made by our social team, so the ads look like they belong in the feed.

Get a free paid social audit
02

TikTok Ads

Native video ads and Spark Ads built around strong hooks, plus TikTok Shop campaigns.

  • Spark Ads
  • TikTok Shop
  • Events API
Learn more about TikTok Ads
03

LinkedIn Ads

B2B ads targeted by job title and company, with lead forms synced to your CRM.

  • Job titles
  • Lead Gen Forms
  • CRM sync
Learn more about LinkedIn Ads
04

Retargeting

Ads for people who visited your site, watched your videos or engaged with your page.

  • Site visitors
  • Video viewers
  • Cart recovery
Learn more about Retargeting
05

Ad Creative

Static, carousel and video ads made in-house, refreshed before they tire.

  • Video ads
  • UGC
  • Monthly refresh
Get a quote
By platform

Social Media Advertising by Platform: Instagram, TikTok, LinkedIn and Facebook

Each platform suits a different goal and budget. We recommend where to spend based on who you sell to.

Illustration of Instagram, TikTok, LinkedIn and Facebook feeds side by side, with what each platform is best for
Instagram£750+Starting ad spend

Feed, Stories and Reels ads run through Meta Ads Manager. Strong for products, local services and anything visual, often from £750 a month.

  • Ecommerce
  • Bookings
  • Local
TikTok£1,000+Starting ad spend

Cheap reach for brands with good short video. Spark Ads and TikTok Shop turn views into sales.

  • Reach
  • Products
  • Under 35s
LinkedIn£1,500+Starting ad spend

The most expensive clicks, but the only place to target by job title and company. Worth it for high-value B2B services.

  • B2B
  • High-value
  • Lead forms
Facebook£750+Starting ad spend

Shares a budget with Instagram through Meta. Still strong for local services, older audiences and lead forms.

  • Lead forms
  • Local
  • 45+
Results

Social Media Advertising Results We’ve Delivered

Paid social campaigns we have run. Figures come from the clients’ own ad accounts.

View all case studies
XxROAS
+X%Revenue
Meta · Ecommerce

Client Name: ROAS From X to Y

Example layout only. Verified client results and campaign details are required before publishing this case study.

XLeads a month
£XPer lead
Meta · Lead gen

Client Name: X Leads a Month at £X Each

Example layout only. Verified client results and campaign details are required before publishing this case study.

How we work

Our Social Media Advertising Process

Tracking first, then creative and audiences tested in short rounds.

  1. 1. Audit

    We review your ad accounts, tracking and past results.

  2. 2. Fix Tracking

    Pixel, Conversions API and events set up so results are counted.

  3. 3. Make the Ads

    Creative made for each platform by our content team.

  4. 4. Launch and Test

    Audiences and creative tested, winners kept.

  5. 5. Scale and Report

    Budget moved to what works, results reported monthly.

Pricing

How Much Does Social Media Advertising Cost in the UK?

UK agencies typically charge £300 to £1,000 a month to manage social ads, or 10–20% of ad spend on larger budgets. Ad spend is always on top. These are our starting management fees, excluding VAT.

Ad spend is paid separately, with no markup

Your budget goes straight to Meta, TikTok or LinkedIn from your own ad accounts. Our management fee is separate, and you can see every penny of spend.

Social Media Advertising packages and what each includes
StarterFrom £350/monthOne platform, up to £3,000 ad spendMost popularGrowthFrom £700/monthTwo platforms, up to £10,000Scale15% of ad spendAd spend over £10,000 a month
Platforms1All
New ad creatives per month620+
Pixel and Conversions API setupIncludedIncluded
Retargeting campaignsIncludedIncluded
Lookalike and CRM audiencesNot includedIncluded
UGC and creator adsNot includedIncluded
Monthly report and callIncludedIncluded
Get a quote Get a quote

Setup from £295 per platform. Prices exclude VAT and ad spend. Full platform details are on our PPC pages.

Every month

What You Get Every Month

You see what each ad cost and what it brought in, platform by platform.

  • Fresh ad creative

    New ads every month, made for each platform before the old ones tire.

  • Campaign plan approval

    Offers, audiences and budgets agreed with you each month.

  • Live dashboard

    Spend, results and cost per result, updated daily.

Illustration of an approved monthly social media content calendar with posts across three platforms
  • Monthly report and call

    What worked, what we cut and what we test next.

  • 3 months, then rolling

    Three months to test properly, then 30 days’ notice. Ad accounts stay yours.

Industries

Industries We Manage Social Media For

We already know what works on social for businesses in these sectors, and what their customers respond to.

  • Trades and home servicesBefore-and-after content that wins local jobs
  • Beauty and aestheticsTreatment Reels, reviews and booking links
  • Healthcare and clinicsTrust-building content within advertising rules
  • PropertyListings, area guides and agent profiles
  • Ecommerce and retailProduct content that links straight to the shop
  • Professional servicesLinkedIn thought leadership for accountants and lawyers
  • Education and trainingCourse promotion and student stories
  • Hospitality and leisureRestaurants, gyms and venues filling bookings
Why CodeCrackers

Why Choose CodeCrackers as Your Social Media Advertising Agency

Our social and PPC teams sit together, so your ads use content that already works and tracking you can trust.

Talk to our social team
  • 01
    Organic and paid under one team

    Ads built from your best-performing posts.

  • 02
    No markup on ad spend

    You pay the platforms directly. Our fee is separate.

  • 03
    Tracking done properly

    Conversions API and events set up by our developers.

  • 04
    You own the accounts

    Ad accounts, pixels and audiences stay in your name.

FAQs

Social Media Advertising FAQs

Short answers to common questions about social media advertising.

Still have a question?

Send it to us. A social media specialist, not a salesperson, will reply within one working day.

Ask our social team

Most small businesses can test properly with £750 to £1,500 a month on Meta. TikTok usually needs at least £1,000 and LinkedIn at least £1,500 a month. Our management fee is on top.

FREE AUDIT

Get a Free Paid Social Audit

Give us access to your ad accounts. We will check your tracking, audiences and creative, and show you where your budget is being wasted and what to test next.

  • Tracking and pixel check
  • Audience review
  • Creative fatigue check
  • First 5 tests to run

Enquire about Social Media Advertising