AMAZON BRAND STORE DESIGN

Amazon Brand Store Design for UK Brands

Your Amazon Store is the only place on Amazon with no competitor ads. It is where Sponsored Brands ads can send people and where loyal customers go to see everything you sell. We plan and design stores that are easy to browse and quick to buy from.

  • Multi-page store design
  • Custom graphics
  • Seasonal updates
ROADMAP12 weeksW1W4W8W12Keyword researchListing rewritePPC rebuildScale winners
AMAZON.CO.UK SPECIALISTS

Amazon Brand Store Design Experts for UK Sellers and Brands

We design Amazon Stores for small brands with a handful of products and for larger brands with full catalogues.

BRAND STOREHomeYour BrandShop allComparison chartBrand story

Why Your Amazon Store Matters

Shoppers who visit a Brand Store tend to look at more products and buy more often. It is also the best landing page for Sponsored Brands ads, because there is nothing else on the page to distract them.

UK TRADING CALENDARQ4OctNovDecPrime Big Deal DaysBlack FridayChristmasSupport hoursMon–Fri · 9:00–17:30 UK time

Designed for UK Shoppers

Our team is based in Milton Keynes and designs stores for brands in Wolverton, Bedford, Manchester, Liverpool and across the UK. We plan stores around UK seasons such as Christmas, summer and back to school.

Areas we cover

Based in Milton Keynes, working with Amazon sellers nearby in Bletchley, Wolverton, Newport Pagnell, Stony Stratford, Buckingham, Bedford, Northampton and Olney, and across the UK in London, Birmingham, Manchester, Leeds, Liverpool and Lichfield.

  • Milton Keynes
  • Bletchley
  • Wolverton
  • Newport Pagnell
  • Stony Stratford
  • Buckingham
  • Bedford
  • Northampton
  • Olney
  • London
  • Birmingham
  • Manchester
  • Leeds
  • Liverpool
  • Lichfield
SOUND FAMILIAR?

Why Most Amazon Brand Stores Don’t Get Used

Plenty of brands have a store. Far fewer have one that customers actually browse.

LISTING IMAGES7 of 7Main image · whiteBreathable meshLifestyle · infographics · size guide

One Long Page With Everything On It

Every product on a single page with no categories makes finding anything slow, especially on a phone.

BRAND STOREHomeYour BrandShop allComparison chartBrand story

Generic Banners and Stock Images

A store built from basic templates looks like every other store and does little for your brand.

PERFORMANCELast 6 monthsSalesACoSACoS rising

Never Updated After Launch

Old products, out-of-stock items and last year’s Christmas banner make a brand look neglected.

Does Your Store Need Work? Get a Free Store Review

Send us your store link and we will tell you what to change first.

THE BASICS

What Is an Amazon Brand Store Design Service?

Building Your Store Yourself vs with an Expert

On your ownWith us
Structure One long page Clear categories and pages
Design Basic templates Custom graphics for your brand
Mobile Rarely checked Designed for phones first
Upkeep Forgotten after launch Seasonal updates planned

Brand Store vs A+ Content

Brand StoreA+ content
Where Its own pages on Amazon On each product page
Job Show your whole range Sell one product
Ads Landing page for Sponsored Brands Not an ad destination
Customer journey Explore product ranges and collections Understand one product in more detail
WHY IT PAYS

Benefits of a Professional Amazon Brand Store

SALES AND ACOSMonthlySalesACoS

Higher Average Order Value

A browsable store makes it easy to add a second item, a refill or an accessory.

Running Trainer★★★★★Sponsored ProductsSearch resultsACoS18%YOUR BRANDMesh TrainerKnit RunnerLeather TrainerSponsored BrandsTop of searchACoS22%Still interested?Shop nowSponsored DisplayOn and off AmazonACoS15%

Better Results From Sponsored Brands

Sending ads to a well-designed store page often converts better than a single product page.

PRIVATE LABEL BUILDYour brandYOUR BRANDProduct spec signed offLogo and packaging designGS1 barcodesUK trademark filedSafety documentsReady for production80%

A Brand Shoppers Remember

A consistent, well-designed store makes you look like a real brand, not just another seller.

WHAT YOU GET

What’s Included in Our Amazon Brand Store Design Service

From the page plan to a live, approved store.

ROADMAP12 weeksW1W4W8W12Keyword researchListing rewritePPC rebuildScale winners

Store Structure and Page Plan

Pages and categories planned around how your customers shop.

BRAND STOREHomeYour BrandShop allComparison chartBrand story

Header and Banner Design

Custom header images and banners for each page and season.

LISTING IMAGES7 of 7Main image · whiteBreathable meshLifestyle · infographics · size guide

Product Grids and Tiles

Product grids, shoppable images and tiles laid out to make browsing easy.

PRIVATE LABEL BUILDYour brandYOUR BRANDProduct spec signed offLogo and packaging designGS1 barcodesUK trademark filedSafety documentsReady for production80%

Brand Story Section

A short section about who you are and why your products are different.

CONVERSION FUNNELPer ASINSessions4,820Added to basket1,020Orders598Unit session percentage12.4%

Mobile Checks

Every page checked and adjusted on phone and tablet.

SETUP AND LAUNCH75%Listings fixed and liveCampaigns rebuiltTracking and reports set upLaunch review call

Build, Upload and Approval

Built in Amazon’s Store Builder and submitted for approval.

MONTHLY REPORTPlain EnglishSalesAd spendProfitContractRolling monthly · 30 days’ noticeNo lock-in

Store Insights Tracking

Visits, page views and sales from the store tracked after launch.

STORE STRATEGY

Brand Store Strategy: Turning Visitors Into Repeat Buyers

A store is not a brochure. It should help people find the right product quickly and come back for more.

ROADMAP12 weeksW1W4W8W12Keyword researchListing rewritePPC rebuildScale winners
01

Planning Pages Around How People Shop

Some customers shop by product type, some by use, some by price. We plan your pages around the way your customers think, and keep the best sellers on the home page.

  • Home page with best sellers
  • Category pages
  • Gift and bundle pages
  • New arrivals page
UK TRADING CALENDARQ4OctNovDecPrime Big Deal DaysBlack FridayChristmasSupport hoursMon–Fri · 9:00–17:30 UK time
02

Seasonal Updates and Promotions

A store that changes with the seasons gives returning visitors a reason to look again. We plan updates for Christmas, Black Friday, Prime Day and your own launches.

  • Christmas and Black Friday
  • Prime Day deals
  • New product launches
  • Out-of-stock clean-ups

Let’s Design Your Amazon Store

Book a call and walk us through your range. We will suggest a page plan.

HOW WE WORK

Our Amazon Brand Store Design Process

Five steps from brief to a live store.

  1. Brand and Range Review

    We look at your products, brand and best sellers.

  2. Page Plan and Wireframes

    We plan the pages and show you a simple layout of each.

  3. Design

    Our designers create the banners, tiles and images.

  4. Build and Approval

    We build the store and handle Amazon’s approval.

  5. Track and Update

    We watch Store Insights and plan seasonal updates.

YOUR TIMELINE

Brand Store Timeline: What to Expect Week by Week

Most stores are designed and live within three to four weeks.

WEEK 1

Week 1: Plan

  • Brand and range review
  • Page plan
  • Wireframes approved
WEEKS 2–3

Weeks 2 to 3: Design and Build

  • Banners and tiles designed
  • Store built
  • Submitted for approval
WEEKS 4–12

Weeks 4 to 12: Live and Updated

  • Store live
  • Insights tracked
  • First seasonal update
WHY CODECRACKERS

Why UK Brands Choose Us for Amazon Brand Store Design

INVENTORYFBASKUStockStatusTRN-BLK-091,240HealthyTRN-WHT-08310ReorderTRN-GRY-10890Healthy

Real Amazon Seller Experience

We design stores that support your ads and listings, because we run those too.

MESSAGESYour account managerAMWeekly report is in your inbox.Thanks. Can we review PPC on Friday?AMBooked for 10:00 on Friday.Replies within UK working hours

One Dedicated Store Manager

One person plans your store and keeps it updated through the year.

MONTHLY REPORTPlain EnglishSalesAd spendProfitContractRolling monthly · 30 days’ noticeNo lock-in

Transparent Reporting from Day One

Store visits, page views and sales reported clearly, so you can see what the store earns.

REAL RESULTS

Amazon Brand Store Results and Client Reviews

Results from UK brands where the store, A+ content and listings were improved together.

Private label · Portfolio turnaround

Revenue up 129% in 90 days

+129%Revenue in 90 days
12.4%Conversion rate, up from about 7.5%

PPC restructured, listings improved and budget focused on the two strongest products.

Read the case study
Private label · Strategic growth

Sales up 32%, conversion up 28%

+32%Sales growth
+28%Conversion rate

Listing optimisation, Amazon SEO, PPC management and new A+ content.

Read the case study
Wholesale · UK market entry

Live in 7 days, 70% Buy Box share

7 daysTo go live
70%Buy Box share

Authorised suppliers, compliance checks and Buy Box analysis for a new wholesale account.

Read the case study
“My Seller Central account used to be a source of constant headaches. The CodeCrackers team completely took over our FBA logistics, inventory forecasting, and compliance. They literally turned chaos into profit. Sales are up 30%, and my time spent worrying about Amazon is now zero.”
Jerry JohnsonAmazon private label account holder

Want a Store Like This? Book Your Free Call

WHO WE WORK WITH

Who Our Amazon Brand Store Design Service Is For

MARKETPLACESSales shareUKAmazon.co.ukDEAmazon.deFRAmazon.frUSAmazon.com

Brands With a Growing Range

You have several products and want customers to see and buy more of them.

Running Trainer★★★★★Sponsored ProductsSearch resultsACoS18%YOUR BRANDMesh TrainerKnit RunnerLeather TrainerSponsored BrandsTop of searchACoS22%Still interested?Shop nowSponsored DisplayOn and off AmazonACoS15%

Brands Running Sponsored Brands Ads

You want a better landing page for your ads than a single product.

BRAND STOREHomeYour BrandShop allComparison chartBrand story

Brands Refreshing an Old Store

Your store was built years ago and no longer reflects your brand or range.

PRICING

How Much Does Amazon Brand Store Design Cost in the UK?

Fixed prices, excluding VAT. Photography is quoted separately.

Starter Store

From £695 one-off

A home page and up to two category pages.

Get a quote

Full Store

From £1,950 one-off

A full store plus one seasonal update.

Get a quote

What’s Included in Our Brand Store Packages

FeatureStarter StoreBrand StoreFull Store
Page plan and wireframes
Header and banner design
Product grids and tiles
Brand story section–
Shoppable lifestyle images–
Seasonal update––

Brand Store Budget: Photography, Ads and Upkeep

The store itself is free for Brand Registered sellers. You may want lifestyle photography and a Sponsored Brands budget to send traffic to it. Use our free FBA calculator to check margins on any bundles you plan to feature.

  • Lifestyle photography
  • Sponsored Brands budget
  • Seasonal updates
  • Bundle pricing checks
Open the free FBA calculator
FAQs

Amazon Brand Store Design: Frequently Asked Questions

FREE PLAN

Start Your Amazon Brand Store Today

Send us your brand and product range and we will reply with a free page plan.

  • Page plan
  • Design direction
  • Seasonal ideas
  • Fixed quote
Book a Free Call

Get your free plan

Four quick details. No obligation.