Why Research Matters More for Your Own Store
On Amazon, shoppers are already there. On your own Shopify store, you have to bring every visitor yourself. A product needs enough demand and margin to pay for that traffic.
SHOPIFY PRODUCT RESEARCH
Shopify Product Research for UK Sellers
You have a product idea. Before you order stock and build a store around it, it is worth knowing whether people search for it, what it costs to advertise and what you will actually make per sale. We check all of that and give you a straight answer.
- Search demand checked
- Ad costs estimated
- Margin worked out
SHOPIFY UK SPECIALISTS
Shopify Product Research Experts for UK Sellers and Brands
We check product ideas for founders, small brands and businesses adding products to their own store.
Research Based on UK Demand
From Milton Keynes we research for sellers in Newport Pagnell, Buckingham, Northampton, London and Manchester, using UK search data and UK competitor prices.
Areas we cover
Based in Milton Keynes, working with Amazon sellers nearby in Bletchley, Wolverton, Newport Pagnell, Stony Stratford, Buckingham, Bedford, Northampton and Olney, and across the UK in London, Birmingham, Manchester, Leeds, Liverpool and Lichfield.
- Milton Keynes
- Bletchley
- Wolverton
- Newport Pagnell
- Stony Stratford
- Buckingham
- Bedford
- Northampton
- Olney
- London
- Birmingham
- Manchester
- Leeds
- Liverpool
- Lichfield
SOUND FAMILIAR?
Why Many Shopify Product Ideas Don’t Make Money
Usually the product was fine. The numbers around it were not.
Not Enough People Searching
If few people search for the product, every sale depends on paid ads, which gets expensive fast.
Ad Costs Higher Than the Margin
If it costs £15 in ads to get a sale and you make £10 per order, the store loses money on every new customer.
Big Brands Owning the Search Results
If large retailers dominate Google for your product, a new store will struggle to be seen.
Not Sure About Your Product Idea? Get a Free Product Check
Send us your idea and we will tell you honestly whether the numbers work.
THE BASICS
What Is a Shopify Product Research Service?
Researching Yourself vs with an Expert
| On your own | With us | |
|---|---|---|
| Demand | Gut feeling | UK search and trend data |
| Ad costs | Not considered | Estimated per sale |
| Margin | Price minus unit cost | Every fee and cost included |
| Bias | Falling for your own idea | An honest second opinion |
Product Research vs Product Hunting
| Product research | Product hunting | |
|---|---|---|
| Starting point | Your idea | Your budget and interests |
| Output | A clear go or no-go | A shortlist of products |
| Best for | Sellers with an idea | Sellers looking for one |
| Next step | Proceed, revise or reject the idea | Validate the strongest shortlisted products |
WHY IT PAYS
Benefits of Professional Shopify Product Research
A Clear Yes or No
You get a straight answer, with the numbers behind it.
Realistic Profit Numbers
Margin worked out after product cost, delivery, payment fees and ads.
Money Saved on Weak Ideas
A “no” before you buy stock is the cheapest decision you will make.
WHAT YOU GET
What’s Included in Our Shopify Product Research Service
Each report covers the same ground.
Search Demand and Trends
UK search volumes and whether interest is growing, stable or seasonal.
Competitor Stores and Prices
Who sells it now, at what price and how strong they are.
Ad Cost Estimates
Likely cost per click and cost per sale on Google and Meta.
Margin per Order
Profit after product cost, delivery, payment fees and ads.
Review and Complaint Mining
What buyers love and dislike about similar products.
Compliance Checks
Safety rules, labelling and anything that needs certification.
Recommendation and Next Steps
A clear verdict and, if it is a yes, how to launch it.
HOW WE CHECK IDEAS
Product Research Strategy: Testing Demand Before You Buy Stock
You can learn a lot about a product before buying a single unit.
01
Reading Search and Social Demand
We look at UK Google search volume, trends over time and how often the product appears in social content, to see whether interest is real and lasting.
- UK search volume
- Two-year trend
- Seasonality
- Social interest
02
Small Tests Before Big Orders
For promising ideas, a simple landing page and a small ad test show whether people will click and sign up before you commit to stock.
- Landing page test
- Small ad budget
- Sign-up or pre-order
- Clear go or no-go
Let’s Check Your Product Idea
Book a short call and tell us about your idea. We will explain how we would test it.
HOW WE WORK
Our Shopify Product Research Process
Five steps from idea to decision.
Your Idea and Goals
We learn about the product, your budget and your plans.
Demand Research
We check UK search, trends and social interest.
Competitors and Ad Costs
We study competing stores and estimate the cost of a sale.
Margin and Risk
We cost every part of an order and check compliance.
Verdict and Plan
You get a clear verdict and next steps on a short call.
YOUR TIMELINE
Product Research Timeline: What to Expect Week by Week
A product check usually takes a week. A demand test adds two to three.
Week 1: Research
- Demand checked
- Competitors studied
- Margin worked out
Weeks 2 to 3: Optional Demand Test
- Landing page live
- Small ad test
- Sign-ups measured
Weeks 4 to 8: Next Steps
- Samples and sourcing
- Store planning
- Launch prepared
WHY CODECRACKERS
Why UK Brands Choose Us for Shopify Product Research
Real Ecommerce Experience
We have launched products online and know where the hidden costs are.
One Dedicated Research Manager
One person checks your idea and explains every number.
Transparent Reporting from Day One
You see the data behind the verdict, not just our opinion.
REAL RESULTS
Shopify Product Research Results and Client Reviews
Results from online stores we have built and improved, where the right products and pages led to more sales.
Conversion up 18% after a Shopify redesign
+18%Conversion rate
+12%Average order value
Nuvo Wellness: products reorganised around how customers shop, with 41% faster mobile pages.
Read the case studyBigger baskets and more repeat customers
+29%Average order value
22%Repeat purchase rate
Armani Trading: a wide range made easy to browse, with more sales now coming direct.
Read the case studyOrganic search traffic up 72%
+72%Organic search traffic
+38%Returning visitors
AllWorldFlags: a large catalogue rebuilt with clean structure and product SEO.
Read the case study“Our products were always good, but the old store made them hard to find. CodeCrackers reorganised everything around how our customers actually shop. The site feels calm and simple now, people find what they need quickly, and we’re seeing more orders with more in each basket.”
Want Results Like These? Book Your Free Call
WHO WE WORK WITH
Who Our Shopify Product Research Service Is For
Founders With a First Product Idea
You want an honest check before you spend your savings on stock.
Brands Adding New Products
You want to know which new product is most likely to sell.
Sellers Moving From Marketplaces
A product sells on Amazon and you want to know if it will work on your own store.
PRICING
How Much Does Shopify Product Research Cost in the UK?
Fixed prices, excluding VAT and any test ad spend.
What’s Included in Our Research Packages
| Feature | Product Check | Check and Test | Range Check |
|---|---|---|---|
| Search demand and trends | |||
| Competitors and prices | |||
| Margin per order | |||
| Ad cost estimates | |||
| Landing page demand test | – | – | |
| Multiple ideas compared | – | – |
Product Budget: Samples, Tests and Stock
Alongside research, plan for samples, a small test ad budget if you want to test demand, and your first stock order.
- Supplier samples
- Test ad budget
- First stock order
- Photography
FAQs
Shopify Product Research: Frequently Asked Questions
FREE PLAN
Check Your Shopify Product Idea Today
Send us your idea and we will reply with a free product check.
- Demand check
- Margin per order
- Honest verdict
- Fixed quote
Get your free plan
Four quick details. No obligation.