Why Most “Winning Products” Lists Don’t Work
Public lists of winning products are seen by thousands of sellers at once. By the time you order, prices have dropped and ads cost more. The best products are found, not copied.
Do not have a product yet? We go looking for you. We search for products with steady UK demand, room to compete and a margin that can pay for ads, then hand you a ranked shortlist with the reasons behind every pick.
We hunt products for new founders and for brands planning their next range.
Public lists of winning products are seen by thousands of sellers at once. By the time you order, prices have dropped and ads cost more. The best products are found, not copied.
From Milton Keynes we hunt products for sellers in Stony Stratford, Olney, Bedford, Birmingham and Leeds, using UK demand and UK competitor data.
Areas we cover
Based in Milton Keynes, working with Amazon sellers nearby in Bletchley, Wolverton, Newport Pagnell, Stony Stratford, Buckingham, Bedford, Northampton and Olney, and across the UK in London, Birmingham, Manchester, Leeds, Liverpool and Lichfield.
These are the traps we help sellers avoid.
Products everyone is talking about are usually already crowded and falling in price.
Heavy, fragile or oversized products eat margin in delivery and returns.
A product that sells well for six weeks a year leaves you with stock and no sales for the rest.
Looking for a Product to Sell? Book a Free Product Hunt Call
Tell us your budget and interests and we will explain how we would search.
| On your own | With us | |
|---|---|---|
| Ideas | Public lists and videos | Original research |
| Checks | Demand only | Demand, margin, shipping and risk |
| Time | Weeks of evenings | A shortlist in two weeks |
| Fit | Whatever looks popular | Products that suit your budget |
| Product hunting | Product research | |
|---|---|---|
| Starting point | Budget and interests | An existing idea |
| Output | A ranked shortlist | A verdict on one idea |
| Best for | Sellers without a product | Sellers with one |
| Next step | Research the best shortlisted ideas | Decide whether to pursue the chosen idea |
Original research finds products with room to compete.
Every pick fits your stock budget and the price point you want.
A checked shortlist in two weeks instead of months of searching.
A thorough search and an honest shortlist.
Your budget, interests, target customer and anything to avoid.
Dozens of ideas from search data, marketplaces, trends and reviews.
UK demand and whether it is growing, steady or seasonal.
How crowded each product is and how strong the competition is.
Profit per order and how easy each product is to ship.
Safety rules, returns risk and anything that needs certification.
Your best options ranked, with the data and our reasoning.
Good products are rarely brand new. They are usually products buyers already want but are not fully happy with.
We read reviews of popular products to find what buyers keep complaining about. A product that fixes those complaints has a real reason to exist.
Every idea is scored on demand, competition, margin, shipping, seasonality and risk. Only ideas that score well across the board make the shortlist.
Let’s Find Your Next Product
Book a call and tell us your budget and interests. We will explain how we would search.
Five steps from a blank page to a shortlist.
We agree your budget, interests and target customer.
We gather dozens of ideas from data and research.
Each idea is checked for demand, margin and risk.
The best ideas are ranked and written up.
We talk through the shortlist and plan next steps.
Most product hunts take about two weeks.
We have chosen products for real stores and lived with the results.
One person runs your hunt and explains every pick.
You see the data behind every product on the list.
Results from online stores we have built and improved, where the right products and pages led to more sales.
Conversion up 18% after a Shopify redesign
Nuvo Wellness: products reorganised around how customers shop, with 41% faster mobile pages.
Read the case studyBigger baskets and more repeat customers
Armani Trading: a wide range made easy to browse, with more sales now coming direct.
Read the case studyOrganic search traffic up 72%
AllWorldFlags: a large catalogue rebuilt with clean structure and product SEO.
Read the case study“Our products were always good, but the old store made them hard to find. CodeCrackers reorganised everything around how our customers actually shop. The site feels calm and simple now, people find what they need quickly, and we’re seeing more orders with more in each basket.”
Want Results Like These? Book Your Free Call
You want to start an online store but do not know what to sell.
You want your next products to suit your existing customers.
You want products with more margin and less competition.
Fixed prices, excluding VAT.
| Feature | Quick Hunt | Full Hunt | Range Plan |
|---|---|---|---|
| Budget and interest brief | |||
| Demand and margin checks | |||
| Ranked shortlist | |||
| Full product write-ups | – | ||
| Review mining | – | ||
| Range and brand plan | – | – |
Once you pick a product, plan for samples, your first stock order, photography and a launch ad budget.
Tell us your budget and interests and we will reply with how we would hunt for you.
Get your free plan
Four quick details. No obligation.