Branding and Creative · UK

Branding and Creative Agency in the UK That Gets You Noticed

We design logos, brand identities, guidelines, social media graphics, ad creative and print for UK businesses that have outgrown a DIY look. Start-ups, local businesses and growing brands come to us when they want to look as good as the work they do. The same team builds websites and runs marketing, so your new brand is rolled out everywhere it appears, not left in a PDF. We work with businesses in Milton Keynes, Bedford and Northampton, and across London, Birmingham and Manchester.

  • Logos
  • Brand identity
  • Guidelines
  • Social creative
  • Ad creative
  • Print
Illustration of a brand board for a café with its logo, colour palette, typography, business card and a branded social post
3Logo concepts in every identity project
Common problems

Does Your Brand Look Like Everyone Else’s?

Most businesses we meet have a good product and a forgettable look. These are the usual reasons.

Illustration of a branding and creative review showing the four problems on this page
  1. Consistency

    Your Brand Looks Different Everywhere It Appears

    One logo on the website, another on the van, different colours on social. Customers cannot tell it is the same business.

  2. Dated

    Your Logo and Visuals Feel Outdated

    A logo designed years ago, clip-art icons and old fonts make the business look smaller and older than it is.

  3. Recall

    Customers Don’t Remember You After First Contact

    Nothing about your look is distinctive, so people forget your name between seeing you and needing you.

  4. Attention

    Your Ads and Social Posts Don’t Stand Out

    Stock photos and generic templates blend into the feed. People scroll straight past.

What we do

Our Branding and Creative Services

Everything needed to build a brand and use it well, designed by one in-house team. Each service has its own page.

Start your brand project
01

Brand Strategy and Positioning

Who you are for, what makes you different and how you should sound, agreed before any design starts.

  • Positioning
  • Audience
  • Tone of voice
Get a quote
06

Rebranding

A new or refreshed brand for an existing business, rolled out across your website, social, print and signage.

  • Brand refresh
  • Full rebrand
  • Rollout
Get a quote
Paid ads creative

Creative for Paid Ads: Designs Built to Convert

Good ad creative is not just attractive. It is built from what your audience responds to: the hook in the first second, the offer, the format and the proof. We start from your ad data and customer insight, then design several variants to test.

Every ad is made in the right sizes for each platform, from 1:1 and 4:5 feed posts to 9:16 Stories and Reels and Google Display banners. Our PPC team runs the tests, and we refresh creative before it tires.

Illustration of ad creative for Meta, TikTok and Google Display with a testing plan for hooks, formats, offers and colour
01Insight first

Creative based on ad data and customer research.

02Variants to test

Hooks, offers and formats tested side by side.

03Platform formats

Every size for Meta, TikTok and Google.

04Regular refresh

New creative before results start to fall.

Creative benchmarks we aim for

We judge creative on click-through rate and cost per result, alongside how well it fits your brand.

  • Feed CTR2%
  • Video hold rate60%
  • On-brand score100%
Results

Branding Projects We’ve Delivered

Brands we have designed or refreshed. Drag the slider to compare before and after.

View our portfolio
How we work

Our Branding Process

Five clear stages, with your sign-off at each one.

  1. 1. Discovery Workshop

    Your goals, customers, competitors and what you want to be known for.

  2. 2. Research and Positioning

    Market research and a positioning statement agreed with you.

  3. 3. Concepts

    Three distinct logo and identity concepts presented.

  4. 4. Refinement

    Your chosen concept refined over two rounds of revisions.

  5. 5. Guidelines and Handover

    Brand guidelines, every file format and full ownership.

Pricing

How Much Does Branding Cost in the UK?

In the UK, a professional logo usually costs £500 to £3,000, a logo with basic guidelines £1,500 to £5,000 and a full identity with strategy £5,000 to £20,000 for small and medium businesses. These are our starting prices, excluding VAT.

Branding and Creative packages and what each includes
Logo onlyFrom £650 one-offStart-ups and sole tradersMost popularBrand identityFrom £2,500 one-offLogo, palette, type and styleFull brand and guidelinesFrom £5,500 one-offStrategy, identity and brand book
Timeline2–3 weeks6–10 weeks
Logo concepts23
Revision rounds23
Colour palette and typographyNot includedIncluded
Brand strategy workshopNot includedIncluded
Brand guidelinesLogo sheetFull brand book
Social and stationery templatesNot included10 templates
Get a quote Get a quote

Prices exclude VAT. Every package includes all file formats and full copyright transfer on final payment.

What drives the cost

01Scope

A logo alone costs far less than a full identity system.

02Research

Workshops and market research add depth and time.

03Applications

Templates, signage and packaging add design work.

04Rollout

Applying a rebrand across many channels is quoted separately.

Included

What’s Included

Whatever the package, you know exactly what you are getting before we start.

  • 3Logo concepts

    Distinct directions, not three versions of one idea.

  • 2 roundsOf revisions

    Two rounds of changes on your chosen concept.

  • GuidelinesBrand rules

    How to use your logo, colours and type correctly.

  • 100%Ownership

    Full copyright transferred to you on final payment.

Files you receive
  • AI
  • EPS
  • SVG
  • PDF
  • PNG
  • JPG
  • Favicon
  • CMYK and RGB
Industries

Industries We Design For

We design for local businesses and growing brands in these sectors, so we know what their customers expect to see.

  • Hospitality and foodCafés, restaurants and bakeries that need to look as good as they taste
  • Retail and ecommercePackaging, product shots and ad creative that sell
  • Beauty and wellnessSalons, clinics and spas with a premium feel
  • Professional servicesAccountants, solicitors and consultants who need to look trustworthy
  • Trades and home servicesVan livery, uniforms and signage that get noticed locally
  • Construction and propertySite boards, brochures and tender documents
  • Education and trainingProspectuses, course guides and event materials
  • Start-ups and B2BA complete identity from day one

Areas we cover

Our design studio is in Milton Keynes. We meet local clients in person and work with businesses across the UK by video call.

Milton Keynes and nearby
  • Milton Keynes
  • Bletchley
  • Wolverton
  • Newport Pagnell
  • Stony Stratford
  • Buckingham
  • Bedford
  • Northampton
  • Olney
UK cities
  • London
  • Birmingham
  • Manchester
  • Leeds
  • Liverpool
  • Lichfield
Why CodeCrackers

Why Choose CodeCrackers as Your Branding Agency

Brand, website and marketing under one roof, so your new look works everywhere from day one.

Talk to our design team
  • 01
    Brand, website and marketing in one team

    We design it, build it into your site and use it in your ads.

  • 02
    Fixed quotes

    A fixed price for the agreed scope, with no surprise extras.

  • 03
    You own all files and rights

    Every file and full copyright, yours on final payment.

  • 04
    UK design team

    Designers you can meet, based in Milton Keynes.

FAQs

Branding and Creative FAQs

Straight answers to the questions we are asked most about branding.

Still have a question?

Send it to us. A designer, not a salesperson, will reply within one working day.

Ask our design team

A professional logo usually costs £500 to £3,000, a logo with basic guidelines £1,500 to £5,000 and a full brand identity with strategy £5,000 to £20,000 for small and medium businesses. Our logos start at £650, identities at £2,500 and full brands with guidelines at £5,500, excluding VAT.

START HERE

Start Your Brand Project

Tell us about your business and what you need. We will come back within one working day with ideas, a suggested package and a fixed quote.

  • Free brand review
  • Suggested package
  • Fixed quote
  • Timeline

Enquire about Branding and Creative