SaaS DevelopmentMVP · UK

Launching Vantro, a Field Service SaaS That Gets Trades Off Paperwork

CodeCrackers designed, built and launched Vantro, job-management software for small UK trade businesses. It covers scheduling, quotes, invoices, a mobile app for engineers and subscription billing. Vantro went from idea to paying customers in eight weeks.

Vantro on a laptop and a phone (designed product screens)
Trial-to-Paid Conversion24%
Less Admin Time38%
Platform Uptime99.9%
Client
Confidential UK Start-up
Industry
Trades & Field Service Software
Platform
Multi-Tenant Web App · Mobile
Services
Product Design, Full-Stack Development, Integrations, Subscription Billing
Duration
8-Week MVP Build
About the Project

A Founder Who Knew the Trade, Not the Code

Vantro was founded by a former heating engineer who saw small UK trade businesses losing hours to paperwork. Plumbers, electricians and heating firms with two to twenty staff were juggling paper job sheets, spreadsheets and separate invoicing tools.

Existing job-management software felt too complex and too expensive for firms that size. The founder had a clear idea and a waiting list of interested businesses, but no technical team. They chose CodeCrackers to design, build and launch Vantro as a reliable SaaS product, fast.

Initial Requirements

  • Launch a working product quickly for early customers
  • Cover jobs, scheduling, quotes and invoices in one place
  • Give engineers a simple app to use on site
  • Charge customers through monthly subscriptions

Main Objective

Turn the founder's idea into a paid, reliable SaaS product in eight weeks.

Success Measure

Trials converting to paid plans, less admin for users and stable uptime.

Scope of Work

Product DiscoveryUX & UI DesignMulti-Tenant PlatformJob SchedulingQuotes & InvoicingEngineer Mobile AppSubscription BillingAccounting Integration
The Challenge

Understanding the Challenge

The founder had a strong idea and real demand, but four connected problems stood between the idea and a launch. Each one made the others harder.

No Tech Team

The founder knew the trade inside out but had no developers, so Vantro existed only as notes and sketches.

What wasn't working

The idea couldn't move forward.

Scope Creep

Every conversation with future customers added new feature ideas, so the first version risked never being finished.

What wasn't working

There was too much to build at once.

Office-Only Tools

Existing software was built for the office, but engineers need to update jobs on a phone, often with poor signal.

What wasn't working

Engineers stuck to paper.

Time Pressure

A waiting list of interested businesses meant Vantro had to launch fast, without cutting corners on reliability or security.

What wasn't working

Interest would fade if the launch slipped.

What the client wanted to achieve: a simple, reliable SaaS product that small trade businesses could sign up for, use from day one and pay for monthly. It had to launch in time to win the businesses already on the waiting list.

Research & Strategy

Our Approach & Strategy

Before writing any code, the CodeCrackers team spoke to Vantro's future customers and focused the first release on what they would pay for.

Customer Interviews

We interviewed owners and engineers from businesses on the waiting list to understand their day, from booking a job to getting paid.

Competitor Analysis

We reviewed established job-management tools: what small firms liked, what they found complicated and where the pricing put them off.

Target Users

We mapped three user types: business owners running the diary, office staff sending quotes and invoices, and engineers on site.

Why This Solution

A first release that does the core jobs well wins paying customers faster than a long feature list, so we built that first.

Confidential UK Start-up project planning board
Design & Development Process

Bringing the Vision to Life

A structured eight-week approach kept every stage transparent and on time. Select a stage to see what happened.

Stage 1 of 8 · Week 1

Discovery

The CodeCrackers team worked with the founder to turn notes and sketches into a product vision. We also interviewed businesses on the waiting list about their working day.

Key deliverables
  • Founder workshops
  • Customer interviews
  • Product vision
Before & After

The Transformation

Drag the handle to compare paper job sheets with Vantro.

Vantro dashboard (designed product screen)
Illustration of how the work was done before Vantro
BeforeAfter

Both views are illustrations: the “before” shows the old way of working, the “after” shows the new system. Client data is not shown.

Problems with the Previous Version

  • Paper job sheets and spreadsheets
  • Quotes and invoices in separate tools
  • No live view of where engineers are working
  • Payments chased by phone

Key Improvements

  • One platform for jobs, quotes and invoices
  • An engineer app for updates on site
  • A live schedule for the whole team
  • Online invoices customers can pay by card
Our Solution

The Solution We Delivered

Four connected workstreams, each one solving a specific part of the challenge.

Product Strategy & MVP

A First Release Customers Would Pay For

CodeCrackers turned the founder's ideas into a focused MVP: jobs, scheduling, quotes and invoices done well. Every other request went onto a clear roadmap.

Solves: scope creep that risked a product that never launched.
Product Strategy & MVP: designed screens on desktop and mobile
Engineer Mobile App

Built for Use on Site

Engineers see today's jobs, get directions, add photos and notes and capture customer signatures on their phone. Updates sync when the signal returns.

Solves: office-only tools that engineers ignored.
Engineer Mobile App: designed screens on desktop and mobile
Multi-Tenant Platform

A Secure Foundation Built to Scale

Each business gets its own secure Vantro account with users, roles and settings. The cloud platform can grow from five customers to thousands without a rebuild.

Solves: the need to launch fast without risking reliability.
Multi-Tenant Platform: designed screens on desktop and mobile
Billing & Integrations

Subscriptions and Accounting, Built In

Businesses sign up, start a free trial and move to a monthly plan without speaking to anyone. Invoices sync to their accounting software, so Vantro fits how firms already work.

Solves: no technical team to handle sign-ups, payments and integrations.
Billing & Integrations: designed screens on desktop and mobile
Final Project Showcase

Explore the Final Experience

Vantro on desktop and mobile, with the live schedule, the engineer app and online invoices.

Full page of Vantro · web app on desktop
Desktop

Hover over a screen and scroll through the product screens.

Results & Impact

The Results That Matter

Measured results in the first 90 days after launch.

24%

Trial-to-Paid Conversion

Free-trial sign-ups that moved to a paid monthly plan.

38%

Less Admin Time

Reported by pilot businesses for scheduling and invoicing.

99.9%

Platform Uptime

Since launch, with monitoring and alerts in place.

Focusing the first release on what customers would pay for got Vantro live quickly. Engineers took to the mobile app, owners spent less time on admin, and the founder had paying customers within weeks of launch.

  • A focused MVP launched in eight weeks
  • The engineer app replaced paper job sheets
  • Built-in billing turned trials into paying customers
Testimonial

What Our Client Says

★★★★★
“I knew exactly what tradespeople needed but had no idea how to build it. CodeCrackers turned my notes into Vantro, and we launched in eight weeks. Businesses now pay for it every month, and the team still feels like my own tech department.”
MSMark SmithFounder
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