Why Sourcing Is Different for TikTok Shop
Amazon sales usually grow steadily. TikTok sales come in bursts when a video takes off. Your supplier needs to restock fast, and your first order needs to be big enough to ride the first wave.
On TikTok, one video can sell a month of stock in a weekend. That is great, unless you run out. We find suppliers with good quality, fair prices and the ability to restock quickly, and plan your stock around how TikTok sales really behave.
We source products for new TikTok sellers and for brands whose current supplier cannot keep up.
Amazon sales usually grow steadily. TikTok sales come in bursts when a video takes off. Your supplier needs to restock fast, and your first order needs to be big enough to ride the first wave.
We work from Milton Keynes for sellers in Stony Stratford, Buckingham, Bedford, Liverpool and across the UK, checking suppliers against UK safety and labelling rules as well as price.
Areas we cover
Based in Milton Keynes, working with Amazon sellers nearby in Bletchley, Wolverton, Newport Pagnell, Stony Stratford, Buckingham, Bedford, Northampton and Olney, and across the UK in London, Birmingham, Manchester, Leeds, Liverpool and Lichfield.
The problems usually show up at the worst moment, when a video is selling.
A video takes off, stock runs out in two days and the next delivery is six weeks away. The moment is lost and the momentum with it.
Low-quality products bring negative reviews and returns, which hurt your shop score and stop creators wanting to promote you.
If the unit cost is not low enough to cover TikTok fees, creator commission and free samples, every sale makes little or nothing.
Worried About Your Supplier? Get a Free Sourcing Review
Send us your product and current quotes. We will tell you if the price, terms and lead time make sense for TikTok.
| On your own | With us | |
|---|---|---|
| Suppliers | First few search results | A vetted shortlist |
| Restocks | Not discussed upfront | Fast reorder terms agreed |
| Quality | Photos only | Samples and inspection |
| Price | First quote accepted | Negotiated with comparisons |
| UK or EU | Overseas | |
|---|---|---|
| Unit cost | Usually higher | Usually lower |
| Restock speed | Days to weeks | Often 6 to 10 weeks |
| Best for | Fast-moving trends | Steady sellers |
| Replenishment | Potentially faster repeat orders | Longer lead times need forecasting |
Reorder terms and buffer stock agreed upfront, so a viral video turns into sales, not a sold-out sign.
Samples and inspections mean fewer faults, better reviews and a healthier shop.
Negotiated prices that still leave room for creator commission and ads.
We handle as much or as little as you want.
Suppliers checked for experience, certificates, references and capacity.
Like-for-like quotes and negotiated prices, minimum orders and payment terms.
Samples compared side by side, including how they look on camera.
Packaging that survives delivery and looks good in unboxing videos.
Pre-shipment inspections so faults are fixed at the factory.
Freight, duty and delivery to your warehouse, a 3PL or Fulfilled by TikTok.
Reorder points and buffer stock planned for TikTok’s bursts of demand.
The goal is not just the cheapest unit cost. It is a supplier who can keep you in stock when TikTok sends a rush of orders.
We score suppliers on unit cost, quality, minimum order and, for TikTok especially, how quickly they can turn around a repeat order. A slightly higher price with a two-week restock often beats the cheapest quote.
We plan stock around your creator and ad calendar. When a batch of creator videos is due to go live, stock is already in place.
Let’s Find the Right Supplier for Your Product
Book a call and tell us what you need. We will explain where we would look first.
Five steps from product spec to stock ready to sell.
We write a clear spec and agree the unit cost your margin needs.
We contact suppliers, check them and collect comparable quotes.
We compare samples, pick a winner and agree price and restock terms.
We follow production and check quality before stock ships.
Stock is delivered and a restock plan is set around your content.
UK suppliers are faster. Overseas orders take longer but often cost less per unit.
We have dealt with late suppliers and sold-out products ourselves, so we plan for both.
One person talks to suppliers for you and keeps you updated on every order.
Every quote, sample note and inspection report shared. No hidden supplier commission.
We are adding our TikTok Shop case studies. Until then, these are results from UK ecommerce accounts we run, including a wholesale account with fully authorised suppliers.
Revenue up 129% in 90 days
PPC restructured, listings improved and budget focused on the two strongest products.
Read the case studySales up 32%, conversion up 28%
Listing optimisation, Amazon SEO, PPC management and new A+ content.
Read the case studyLive in 7 days, 70% Buy Box share
Authorised suppliers, compliance checks and Buy Box analysis for a new wholesale account.
Read the case study“My Seller Central account used to be a source of constant headaches. The CodeCrackers team completely took over our FBA logistics, inventory forecasting, and compliance. They literally turned chaos into profit. Sales are up 30%, and my time spent worrying about Amazon is now zero.”
Want Results Like These? Book Your Free Call
You have a product and need a supplier you can trust.
Your videos sell, but stock does not keep up.
Returns and bad reviews are hurting your shop and you need a better supplier.
Fixed fees, excluding VAT, stock, freight, inspection and duty.
Full Sourcing
From £995 one-off
Search, samples and negotiation for one product.
Get a quote| Feature | Supplier Search | Full Sourcing | Managed Order |
|---|---|---|---|
| Supplier search and vetting | |||
| Comparable quotes | |||
| Sample comparison | – | ||
| Price and restock terms | – | ||
| Pre-shipment inspection | – | – | |
| Delivery and restock plan | – | – |
Plan for samples, a deposit on your first order, freight, import duty and VAT, plus a stock buffer for viral weeks.
Tell us about your product and target price. We will reply with a free sourcing plan.
Get your free plan
Four quick details. No obligation.